Posted on 20 February 2013 with categories: Robotics;Notes

At the end of the previous episode, there was a bit of speculation about Subaru. I mean, there is the golden rule of anime: a character isn’t dead unless this is confirmed. It looked like this was another one of those cases. What happened in the end was even better, though: consequences.

Usually when a character gets hurt majorly, he takes a bit to heal up and within no time at all he’s completely fine again, as if nothing happened. Subaru indeed survives, but it’s at the cost of him losing the ability in his legs. He will feel this for the rest of his life. I keep hoping for characters to die in anime, not for the sake of them dying, but for the sake of consequences: taking risks is risky, yet characters get away with them surprisingly easy. Having risks like these built up well does amazing things for the suspense of disbelief. In any case it does for me.

This episode was a really good aftermath. The show suddenly got really dark after the previous episode, and this episode really let this sink in, and shows how easy it can be to screw up if you’re thoughtless. The characters all have their own ways of dealing with that and I really liked that. I mean, those warnings at the beginning of the episode, about the realism and stuff. They might seem superficial, but in the long run they do add up to the believability of this series.

Now, let’s talk about Noitamina for a bit. By far the biggest disappointment of the upcoming Spring Season is what will be used to fill the timeslot that has for years stood for showcasing anime to an older audience. In case you haven’t heard it yet: it’s going to have a re-run of Katanagatari. I guess that that was the price that had to be paid for having two two-cours series at the same time. But with this, I now have a much better idea of the strengths of the timeslot. Let’s have a bit of a re-cap:

– 2005 saw the start of the timeslot, and it defined itself as a mature programming block with Honey and Clover and Paradise Kiss, two series about college students.
– 2006 saw it continuing this trend, along with it branching out to other genres, most particularly horror with Ayakashi – Japanese Classic Horror.
– 2007 saw the timeslot continue to grow and establish itself as a force to be reckoned with with Nodame Cantabile, Mononoke and Moyashimon, three really strong series that really pushed boundaries all around.
– 2008 was the height of Noitamina in terms of TV-ratings, with Hakaba Kitarou and Nodame Cantabile’s second season racking up massive ratings. The formula here still was very typical for the timeslot: there was a college series, a series about working life, an adventure seris and an avant-garde series with bizarre visuals.
– 2009 saw the results of two fantastic years, and the producers were able to experiment much more, leading to some of the most unique series out there that really stand on their own. In terms of originality it was a fantastic year, but especially Eden of the East and Tokyo Magnitude stand out here. Both really well produced and transforming the timeslot into a showcase for producers to deliver things with ambition without regard for the mainstream.
– 2010 was the best year for Noitamina ever. This influence of 2009 was really noticeable here as the series got the most freedom that they’ve ever had, even allowing it to expand to two series at the same time. Sarai-ya Goyou, Yojou-han and Shiki: all three were just fantastic and would not have been possible so close within each other without it.
– Then 2011 came, and it showed that such quality could not be kept up. Fractale and Guilty Crown were… disappointing. However, what was so interesting about the timeslot is that it had a whopping eight different series. The fun there was keeping track of all of them: awaiting what series they would come up with, and how they’d fare. Sure, it didn’t always go well, but it was definitely interesting beyond belief.
– 2012 saw more experimentation after that year, making this even more exciting. It returned to its roots again with Natsuyuki Rendezvous and Moyashimon, it tried out 2 full-cour series and it even went with something as Thermae Romae to fill up an empty month. It’s because of this excitement of keeping up with everything that I managed to finish nearly every Noitamina-series to date (the only exception being Nodame Cantabile’s final season).

Based on this, I think I now have a good idea of what would be the ideal format for the timeslot: mostly easy to produce yet ambitious 11-episode series, combined with your occasional 2-cour series here and there. This keeps the timeslot fresh with every season something new to look forward to, plus it’s good for variety. The past two seasons were great in showing that the timeslot can deliver two really good two-cour series at the same time, but its price: not being able to look forward to a new noitamina-series for two seasons long, it does hurt. And I think that the tactic of using reruns, will make it lose some viewers. Silver Spoon to the rescue!
Rating: 5.5/8 (Excellent)

9 Responses

  1. Loz says:

    “And I think that the tactic of using reruns, will make it lose some viewers.”

    I doubt it is a tactic. Must be other reasons behind it. Unless if Ive missed the literature somewhere stating that this was infact an intended deliberate decision?

  2. Spike says:

    Re-runs anime-wise in Japan are pretty rare. This was announced back in December so they planned it ahead deliberately. 2009/2010 may have been the ‘best’ in your eyes but not in the eys of Japanese Fandom… The ratings were pretty poor and the sales (dvds/blurays/figures etc) were pretty abyssmal for all those shows. 2011 was the year of the trainwreck where just about all the shows were awful beyond belief and the sales were rediculously bad. First half of 2012 was also pretty bad. It’s been a few years since anything that wasn’t made by 5pb on Noitanima has been a ‘success’. Even Robotics;NOTES and Psycho PASS aren’t doing all that well in sales… The block may well be on it’s way out.

    • Avalon says:

      God I hope it doesn’t leave. While we have had some disappointing series, there have been plenty of amazing series. Even a few that were somewhat underwhelming were still unique in some way (not counting Guilty Crown). I admit I have not been paying quite as much attention to the time slot the last couple seasons as I used to (I didn’t even know Robotics was on Noitamina…), but after Tatami Galaxy I will never forget about it.

      • MCAL says:

        Guilty Crown was unique… It was uniquely bad.

        • Spike says:

          Building on what I said only a few noitanima series had Average Sales above 10k per volume (that is considered commercial ‘success’)

          12,878 Mononoke (2007)
          10,046 Toshokan Sensou (2008)

          Most are averaging between 1k and 4k per volume, which is considered fairly weak considering the budgets on some of them.

          There were several glaring failures with an average under 1000 which is a disaster in the commitees that produce things’ eyes. (Fractale is the most glaring one)

        • Scruffy says:

          Although people like to moan about Guilty Crown, it was actually a commercial success. Ano Hana also sold really well

    • Nayrael says:

      Does noitaminA even care about sales? From what I understand, they care about viewership while animation studio’s depend on DVD and BD sales.

      • Spike says:

        That’s the problem. Even if they don’t care about the sales, the committees do. And without the committees there is no show. In Japanese Animation ratings are nowhere near as important as merchandising which is pretty different from normal TV shows.

  3. DmonHiro says:

    Here’s what I know:
    - Robotics;Notes is doing pretty poor, especially compared with Steins;Gate. And by pretty poor, I mean about 2000 sales, max.
    - Psycho Pass is doing pretty good. Volumes one reached 9000 sales. That’s quite good.
    - Guilty Gear did good well, with about 8000 volumes sold. Not a failure in any way.

    -Sarai-ya Goyou, Yojou-han and Shiki had the worst sales for Noitamina ever.

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  • AidanAK47
    (Thursday, Aug 21. 2014 02:43 PM)
    @Bam, did you honestly compare anime production to slavery? Slavery was an ethical issue. Shitty entertament is not an ethical issue. As Raggers said, you can whine and bitch all you want but unless you plan to brainwash the entire consumer base ain’t nothing gonna change.
  • Raggers
    (Thursday, Aug 21. 2014 02:14 PM)
    The main problem here isn’t the producers but the consumers of anime. The money is with the fanservice and shitty shounen, and anime is expensive to produce. Far better that we get a few great shows each season, paid for by the rubbish ones, than we get middling mediocrity everywhere.
  • Bam
    (Thursday, Aug 21. 2014 01:56 PM)
    You can justify your call to indifference, after all it’s much easier than doing anything.
  • Bam
    (Thursday, Aug 21. 2014 01:56 PM)
    That’s fine, let them have their pandering shows and whatnot, just don’t squander the ones that have potential. I’m sure there are a lot of people that told the blacks that “whining is futile” and just accept slavery as a way of life. And they were right untill someone did something about it. Animation as a medium was deemed as for kids only, again till a few did something about it.
  • AidanAK47
    (Thursday, Aug 21. 2014 01:52 PM)
    As for why they aim for teenagers most of the time it’s because it’s the time where it will hit the most demographics. Aim for kids and you knock out the adults. Aim for adult and you knock out the kids. Aim for teenagers and you get both as Kids look forward to being teens and Adults generally have a nostalgia for the golden days(So to speak)
  • AidanAK47
    (Thursday, Aug 21. 2014 01:47 PM)
    The greats are great because they are rare. Whining about a lack of quailty is a futility. Because these things arn’t made using creativity, they are made using money to get money.
    Besides, Pandering entertainment can still be entertaining in its own way
  • AidanAK47
    (Thursday, Aug 21. 2014 01:43 PM)
    @Bam, somehow I think you don’t get it. We arn’t almost near anything.
    Being a fan is always a matter of wading through the garbage to find gold. A film fan must put up with the michel bays, amercain pies and that one romantic comedy movie that they keep remaking to get the kubriks. Music fans need to put up with those songs that sound like 50 other songs to get the greats. Video game fans, the sequels and knock offs to get the Okami’s. It’s the same.
  • Bam
    (Thursday, Aug 21. 2014 01:14 PM)
    It is indeed human to rebel against what we cannot accept, but in this case specially, because it feels that we are almost there but somehow we keep getting further. We get the talents together and then they bomb. Most unfortunate.
  • AidanAK47
    (Thursday, Aug 21. 2014 01:11 PM)
    My advice is, stop being in denial. It’s all well and good that you believe that if the public demands intelual shows, they will get them. Thing is if they did we would not be getting a third season fo dog days. Face it man, we are lucky to get even a Mushishi.
  • Bam
    (Thursday, Aug 21. 2014 01:10 PM)
    Yeah but psgels’ taste is closer to ours so we should be able to hub here and share our love as well as disdain of shows freely here.

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